SEO for Solicitors

Search engine optimisation for solicitors represents one of the best value forms of marketing available for law firms.

As a knowledge based industry law is an excellent fit with the underlying principles of what is necessary to be successful when conducting SEO for solicitors.

We have extensive experience in designing, copywriting and optimising legal websites across a range of different areas of law.

If you are reading this as an online solicitor yourself who operates in the personal injury sector it is highly likely that you will have encountered one of the law websites we have worked on which will rank highly in the Google and Bing search engines.

National or Local SEO for Solicitors?

A major advantage of online marketing for solicitors versus offline marketing is that fact that a well-structured SEO campaign can target the acquisition of legal leads at both the national and local level.

For example, a solicitor specialising in the industrial disease sector may wish to target certain generic keyword terms relating to asbestos or hearing claims as these will provide high volumes of traffic. On a more granular level that same solicitor could also focus on the same asbestos or hearing claims but target a specific geographic region within the UK (usually within a radius of the office or the nearest large town or city).

Offline marketing does not offer the same targeted campaigns, nor the immediacy or flexibility involved in online marketing for solicitors.

Want to talk?

To have a successful SEO campaign we get to know your requirements in as much detail as possible. We know the legal sector online and we would be delighted to discuss what we could do to increase the search engine rankings of your website.

We work on a bespoke basis as we believe that no two clients have the same requirements, aspirations and budget.

Contact our SEO Director Mike Forrester on 07930 62233 today for an initial chat or fill in our contact form at

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